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The Strategist’s best-selling vibrator, the Vibe from Maude, launched four years ago with a highly SFW gray-and-forest-green website that looks more like a place to buy linen goods or silk button-downs than sex toys. The Vibe is made with 100 percent platinum-grade silicone (Restriction of Hazardous Substances passed/FDA grade), has three speeds controlled via one button, comes in a small canvas zip pouch, and charges with a USB. Maude founder Éva Goicochea and co–creative director, actress Dakota Johnson, recently launched a second egg-shaped vibrator called the Drop (see below).

Rabbit sex toys are a popular choice since they target both the clitoris and the G-spot. This pick from Lovense stands out from the rest, thanks to a unique rotating head and a curved, ergonomic design. It’s Bluetooth compatible, which means you can control it via your smartphone from any distance. At 10 inches long, it’s not the most discreet pick on this list—and you won’t find as many setting options as some of the other picks featured here. But considering this toy’s long battery runtime and waterproofness, we absolutely recommend it for both solo and partner play. This bendable vibrator is designed to provide precise stimulation for the G-spot, or wherever else you prefer to use it—it can work for both internal and external use.

The vibrators segment dominated the market with a revenue share of 22.48% in 2023 and is expected to witness the fastest growth over the forecast period. This can be attributed to the integration of technology into existing products to provide new experiences to users. For instance, vibrators with a wand on one side &amp