Cargo of fake sneakers found in Latvian port Article

Consumerism actively manufacturers desire through advertising. The marketers that brands employ are tasked with pushing our mental triggers to make us lust over their products. So the poor are still conditioned to have that desire, but they haven’t got the means to realize it. In these circumstances, the design itself becomes indistinguishable, and the only difference lies in the materials. Four of the pairs were limited-edition shoes from a collaboration between Nike and Dior. Only 4,700 high-tops and 8,500 low-tops of the Dior x Nike Air Jordan 1 sneakers were available for purchase via a raffle system.

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In consumer capitalism we’re taught that the things we buy are a direct representation of how much we’re winning (or losing) at life. I own a pair of snide Céline sunglasses